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The annual US celebration of small businesses is demeaning. If we’re good at what we do, we don’t need acts of charity
On 24 November, the day after Black Friday and two days before Cyber Monday, Americans will “celebrate” our eighth annual Small Business Saturday.
The holiday, which started in 2010, has grown into something of a national phenomenon. What began as just a promotional campaign thought up by American Express has now spawned more than 7,200 “neighborhood champions” who “rally their communities with events and activities” according to the company. Since then a number of business associations, non-profit trade groups and municipalities have formed the Small Business Saturday Coalition, which aims to encourage “everyone to shop small”.
Continue reading...from US news | The Guardian https://ift.tt/2Q6sR7Z
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